Today, Ferrari presents the Ferrari CZ26, a new One-Off created as part of the Special Projects programme. Designed by the Ferrari Design Studio under the direction of Flavio Manzoni and developed for a US client, it represents an extremely personal vision of the supersport berlinetta concept, reimagined through an essential, technological design language with a forward-looking vision. The car draws on the exceptional dynamic features and performance of the SF90 Stradale, ret

Nasser Bin Khaled Automobiles, the authorised general distributor of Mercedes-Benz in Qatar, continues to offer customers the opportunity to experience the luxury, innovation and performance of Mercedes-Benz through its Certified Pre-Owned (CPO) cars, providing exceptional quality, complete peace of mind and a premium ownership experience. The Mercedes-Benz Certified Pre-Owned cars enable customers to enjoy the excellence of Mercedes-Benz ownership with the reassurance of man

Great Wall Motor (GWM) Middle East has marked a major milestone in its regional growth strategy with the opening of a new flagship facility in the UAE. The newly inaugurated location is the largest GWM showroom outside China, underscoring the brand’s rapidly growing footprint and long-term commitment to customers across the Middle East. The new flagship showroom marks a significant step in GWM’s ongoing regional expansion strategy and reflects the brand’s continued investme

McLaren is set to reveal an authentic, M6GT, restored by McLaren Special Operations (MSO), that brings founder Bruce McLaren’s original road‑car ambition to life at Goodwood FOS. Produced using original body moulds and authentic reference materials held in McLaren’s archives, the M6GT is a celebration of heritage that connects McLaren’s racing origins with the company’s road car accomplishments. MSO constructed the car from the ground up, combining restored components and

Silver Lake Motors - a subsidiary of Al Mana Holding, announced EXEED's first full-size six-seat SUV, the ET8, which is set to make its Middle Eastern debut this October. According to industry reports, the Gulf region's automotive market records annual sales of approximately 1.3 million vehicles, with full-size SUVs continuing to dominate the premium segment. Across the region, customers increasingly seek vehicles that seamlessly combine commanding road presence, refined craf

With Qatar's high summer temperatures, Nasser Bin Khaled Automobiles, the authorised general distributor of Mercedes-Benz in Qatar, is reminding Mercedes-Benz owners of the importance of seasonal vehicle care by booking a comprehensive inspection at its authorised service centres, ensuring continued performance, safety and peace of mind. Servicing a Mercedes-Benz at an authorised service centre offers customers the confidence that every vehicle is maintained according to ma

An energy system engineered for complete self-sufficiency, powered by renewable sources and crew-generated energy. Ferrari Hypersail, the innovative 100-foot flying monohull designed to challenge the oceans, today unveils its onboard energy concept. This system is part of a project that, rooted in open innovation, has transferred the Prancing Horse’s know-how beyond the racetrack and the asphalt, opening up unprecedented technological solutions in the world of offshore sailin

Introducing a new perspective on premium performance, the latest SUV range features the MHERO I and the all New MHERO II, with its Dubai showroom now open. Al Ghurair Mobility, part of one of the most trusted and diversified conglomerates in the region, has officially launched MHERO in the UAE, from Dongfeng Motor Corporation. This introduction underscores Al Ghurair Mobility’s long-term commitment to delivering premium automotive experiences in the region. MHERO arrives as a

Ferrari today unveiled the Ferrari 12Cilindri Manuale, a limited-edition special series of the Ferrari 12Cilindri that opens up a new way of experiencing the purest expression of Ferrari’s DNA, placing the relationship between driver input, mechanics, and control at the heart of the driving experience. Designed for those seeking a physical and engaging experience behind the wheel without compromising on usability, the car combines the driving emotions typical of Ferrari Gran

Alfardan Sports Motors, Ferrari’s official importer in Qatar, has expanded its awards portfolio after being recognised with the Best Showroom and Conquest Awards for 2025 at Ferrari Middle East’s Dealers’ Annual Meeting held in Qatar earlier this year. Alfardan Sports Motors received the two accolades during a special ceremony attended by top officials and representatives of Ferrari’s dealers across the region. Their Best Showroom and Conquest Awards reward its ongoing effort

As summer approaches in the GCC, destinations across the region are encouraging residents to explore closer to home through a growing calendar of local and regional campaigns. From Saudi Arabia’s “Summer Our Way” and Qatar’s “Hala Summer” to Bahrain’s GCC-focused family tourism season and the UAE’s “Make it a Dubai Summer”, regional travel is placing renewed focus on the road journeys connecting cities, coastlines, mountain routes and inland destinations. For petrolheads, t

Auto Class Cars, a subsidiary of Nasser Bin Khaled (NBK) Group and the authorized general distributor of Lynk & Co in Qatar, has officially launched the Lynk & Co 900 Full-size Flagship PHEV SUV in Qatar, in a spectacular ceremony held at Rosewood Hotel Doha in Lusail. A true game-changer in the luxury SUV segment, the Lynk & Co 900 Full-size Flagship PHEV SUV redefines the benchmarks of modern mobility, delivering an unrivalled combination of luxury, comfort, cutting-edge te

Customers can enjoy exceptional financing benefits and receive a complimentary MacBook Neo with every purchase Silver Lake Motors, the official distributor of OMODA & JAECOO in Qatar, has announced an exclusive new summer offer in partnership with Al Jazeera Finance, offering customers a unique opportunity to experience the premium JAECOO lineup with attractive ownership benefits. Available on the luxurious JAECOO J5, J7, and J8 models, the campaign combines sophisticated des

Ferrari today unveiled the Ferrari Luce in the symbolic setting of the Vela di Calatrava – Città dello Sport in Rome, a venue chosen to mark the beginning of a new chapter in Ferrari's storied history of engineering excellence and innovation. Ferrari won its first ever victory in Rome on this day in 1947, with the Ferrari 125 S winning the Gran Premio di Roma at the Baths of Caracalla circuit. On that decisive day, driver Franco Cortese set in motion an unimaginable legend of

BMW Motorrad presents the Vision K18, a vision bike that offers a confident outlook on a new expression of performance, luxury and dynamism. The Vision bike will be unveiled to the public for the first time in the exclusive setting of the Concorso d’Eleganza Villa d’Este on Lake Como. Conceived as a one-off vision bike, the BMW Motorrad Vision K18 stands for uncompromising passion, confident long-distance performance and outstanding visual presence. Long-distance travel is

Auto Class Cars, the authorized general distributor of MG in Qatar, launched a new special offer on a range of its MG cars, allowing customers to leverage special prices and benefits. Running until the 31 July 2026, the MG offer is valid on MG ONE, MG HS, MG ZS and MG RX9. The full range of MG cars are presented at Auto Class Showroom, the authorized Distributor of MG in Qatar, at its showrooms on Salwa Road and Lusail. The offer enables customers to own a new MG ONE star

A new Ferrari from the One-Off series, part of the Special Projects programme, was unveiled today at the Ferrari Racing Days in the Circuit of the Americas: the HC25. Designed by the Ferrari Centro Stile under the direction of Flavio Manzoni, the car is a mid-rear internal combustion engine V8 model derived from the F8 Spider, from which it inherits its layout, chassis and internal combustion powertrain. The HC25 thus becomes part of the most exclusive segment of the range –

Nasser Bin Khaled Automobiles, the authorized general distributor of Mercedes-Benz in Qatar, has been honored with two prestigious awards from Mercedes-Benz during a special international ceremony held in Dublin, Ireland, on 14 May 2026. The company received the awards for Best ‘TEV, Marketing and PR Initiative’ and ‘Best Retail Network Development’, in recognition of its outstanding performance, unwavering commitment to excellence, and continuous alignment with Mercedes-Benz