The partnership brings together automotive and yachting luxury, with an exclusive showcase of Mercedes-AMG and Mercedes-Benz models at Old Doha Port. Nasser Bin Khaled Automobiles, the authorised general distributor of Mercedes-Benz in Qatar, takes centre stage as the Official Automotive Partner of Qatar Boat Show 2026, taking place from 4 to 7 November at Old Doha Port. The partnership reinforces Nasser Bin Khaled Automobiles' commitment to supporting Qatar's leading nationa

The brand’s participation will bring its latest models closer to customers in Qatar while strengthening ties with the local community. Lynk & Co, represented in Qatar by Auto Class Cars, a subsidiary of Nasser Bin Khaled Group and the brand’s authorised general distributor in the country, is participating in the upcoming EV Motor Show, organised by West Walk from 28 to 31 October 2026. The Lynk & Co 09 and Lynk & Co 900 will take centre stage, showcasing the brand’s approach

Alfardan Automobiles, the official importer for BMW in Qatar, has unveiled the all-new BMW X5, marking its first launch in the Middle East. The fifth generation of the brand's pioneering Sports Activity Vehicle (SAV) introduces a new design language, advanced digital technologies from the Neue Klasse, and the driving dynamics and versatility that have defined the BMW X5 since its 1999 introduction. The launch marks the next chapter of a success story that began by establishin

The Badge of Honour represents more than an emblem; it is a symbol of personal achievement, character and self-expression. This evening celebrates the many dimensions of Rolls-Royce through two powerful expressions of the marque: the Soul of Rolls-Royce in silver, rooted in timeless craftsmanship and heritage, and Black Badge, the Alter Ego of Rolls-Royce, created for those who embrace individuality with confidence and conviction. The display of a Project Nightingale prototyp

Alfardan Sports Motors, the official Ferrari importer in Qatar, brought Ferrari owners and clients together for three days of distinctive driving experiences from 12 to 14 October. Beginning with Esperienza Ferrari at the Ferrari Qatar showroom and culminating in Ferrari Night on the Track at Lusail International Circuit, the programme showcased the Ferrari Amalfi, Ferrari 849 Testarossa and Ferrari 296 Speciale through dedicated road test drives and on-track driving, complem

Qatar Automobiles Company, the authorized general distributor of Mitsubishi Motors Corporation in Qatar, has launched a special offer on a range of Mitsubishi SUVs, including the XFORCE, Destinator, Outlander, and Montero Sport. Valid until December 31, 2026, the offer enables customers to purchase the XFORCE from QAR 1,144 per month, the Destinator from QAR 1,380 per month, the Outlander from QAR 1,464 per month, and the Montero Sport from QAR 1,902 per month. New buyers

Nasser Bin Khaled Automobiles, the authorised general distributor of Mercedes-Benz in Qatar, is bringing the Mercedes-Benz experience closer to customers through a special vehicle display at Doha Festival City from 5 October to 7 November 2026. Located at the Luxury Node, the display features distinctive models from the Mercedes-Benz range: E-Class and GLC Coupé, giving visitors the opportunity to explore their design, technology and comfort first-hand. The display invites cu

The spectacular Alfa Romeo Cuorerosso concept car made its world premiere at the 2026 Paris Motor Show this week, embodying the brand's vision of the future and a new expression of its identity. Created by Alfa Romeo Centro Stile, with Cuorerosso, Alfa Romeo returns to its most authentic heart and begins a new chapter in its design, with a new interpretation of style, function, and technology. With contemporary flair, Cuorerosso reimagines the hallmarks that have always mad

Morgan Motor Company, in partnership with Al Adiyat Automobiles, announces the launch of Morgan in Qatar and the appointment of Al Adiyat Automobiles as its official dealer in the market. The partnership was marked by an event at Rosewood Doha, where guests were introduced to Morgan through a display of Morgan sports cars including Supersport and Plus Four. The event offered customers and enthusiasts the opportunity to experience Morgan’s distinctive design, coach built. The

CEER, Saudi Arabia’s first automotive company and Original Equipment Manufacturer (OEM), today officially opened its first mobile store at Bujairi Terrace in Diriyah, Riyadh, marking the beginning of its nationwide retail rollout. The opening represents the next phase of CEER’s journey following the World Premiere of its EXOBOT sedan and EXOBOT SUV, bringing the vehicles closer to the customers and providing the opportunity to reserve EXOBOT First Edition. Speaking at the e

Al Abdulghani Motors, the authorized distributor of Toyota and Lexus in Qatar, has unveiled five new Toyota and Lexus models at Al Abdulghani Motor Show, a four-day showcase at the Lexus Main Showroom, open to the public until 10 October, giving customers and automotive enthusiasts the opportunity to discover the latest additions to the company’s line-up. Al Abdulghani Motor Show kicked off with an exclusive launch evening at the Lexus Main Showroom, officially unveiling five

From silver to gold, Nissan outlines how specialized braking finishes signal track capability, heritage and engineering precision across its global and regional line-ups Nissan has officially detailed the visual language behind its performance braking systems, shedding light on how distinct caliper finishes signal vehicle capability, engineering intent and heritage across its sports car and NISMO line-ups. Designed to offer immediate visual context for enthusiasts and everyda

His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince, Prime Minister and Chairman of the Board of Directors of the Public Investment Fund (PIF), has officially revealed the EXOBOT sedan and SUV. Following the reveal, CEER presented detailed information about the product design and features of the flagship vehicles during its World Premiere at CEER Manufacturing Complex (CMC). Introducing EXOBOT EXOBOT represents CEER’s first flagship vehicles and

Alfardan Automobiles, the official importer for BMW in Qatar, has introduced the new BMW 7 Series, bringing the brand’s flagship luxury sedan to Doha following its regional premiere, with a clear focus on progressive design, advanced technology and refined comfort. The local premiere marks the arrival of the latest evolution of BMW’s flagship sedan for customers in Qatar. The new BMW 7 Series combines a monolithic presence, intelligent digital features and carefully crafted

Blue Lake Motors, a subsidiary of Al Mana Holding, proudly announces that Zeekr 7X has earned a Guinness World Records™ title for the tightest gap passed through whilst drifting an electric car, successfully passing through a gap with an astonishing clearance of just 25 centimetres. The record was officially achieved at Yas Marina Circuit in Abu Dhabi, showcasing the exceptional precision, stability, and dynamic control of the Zeekr 7X. The achievement demonstrates the advanc

Silver Lake Motors, a subsidiary of Al Mana Holding, has recently announced that OMODA & JAECOO successfully passed the rigorous UN/ECE R171 Safety Management System (SMS) audit, and obtained the relevant certification issued by the Netherlands Vehicle Authority (RDW). This not only serves as an official endorsement of OMODA & JAECOO's intelligent driving safety system by authoritative EU standards but also marks the brand's firm position as a leader in the global intelligent

Today, Ferrari presents the Ferrari CZ26, a new One-Off created as part of the Special Projects programme. Designed by the Ferrari Design Studio under the direction of Flavio Manzoni and developed for a US client, it represents an extremely personal vision of the supersport berlinetta concept, reimagined through an essential, technological design language with a forward-looking vision. The car draws on the exceptional dynamic features and performance of the SF90 Stradale, ret

Nasser Bin Khaled Automobiles, the authorised general distributor of Mercedes-Benz in Qatar, continues to offer customers the opportunity to experience the luxury, innovation and performance of Mercedes-Benz through its Certified Pre-Owned (CPO) cars, providing exceptional quality, complete peace of mind and a premium ownership experience. The Mercedes-Benz Certified Pre-Owned cars enable customers to enjoy the excellence of Mercedes-Benz ownership with the reassurance of man

Great Wall Motor (GWM) Middle East has marked a major milestone in its regional growth strategy with the opening of a new flagship facility in the UAE. The newly inaugurated location is the largest GWM showroom outside China, underscoring the brand’s rapidly growing footprint and long-term commitment to customers across the Middle East. The new flagship showroom marks a significant step in GWM’s ongoing regional expansion strategy and reflects the brand’s continued investme

McLaren is set to reveal an authentic, M6GT, restored by McLaren Special Operations (MSO), that brings founder Bruce McLaren’s original road‑car ambition to life at Goodwood FOS. Produced using original body moulds and authentic reference materials held in McLaren’s archives, the M6GT is a celebration of heritage that connects McLaren’s racing origins with the company’s road car accomplishments. MSO constructed the car from the ground up, combining restored components and